Chicco Invests in Unified Communications

The Customer

Chicco (Artsana UK) are a worldwide business and are the driving force behind household names since 1965.

They are a dynamic and forward thinking International Group, with strong shared values and are expanding rapidly. They needed their communications to reflect and improve these elements.

They know that to stay ahead of the competition means investing in vital business communications to retain that competitive edge and their reputable and trusted brand.

Their Needs

Artsana UK looked to bring their telecommunications up to the 21st Century as they embarked on a major relocation strategy that would see a single location spread across two new sites, 200 miles apart.

They needed the two sites to still interact as if it were in one location, for their employees but most importantly for their customers…

Customer service is at the forefront of the Chicco operation where anything less than exceptional just isn’t good enough, therefore the relocation had to be effectively project managed with the perfect communication solution.

The Solution

World leading Unify Openscape Business communications system at each site both taking full advantage of Unified Communication, to really put power behind their operations. Manageable and flexible SIP trunks with dedicated fibre circuits ensured they had a robust foundation.

Anouska Durrant, Customer Planning Manager

“A relocation such as this will always present unforeseen problems, Midland Telecom were excellent at not only managing and providing the right solution, but overcoming these obstacles”


Full project management was specified from the start and Midland Telecom strives to complete the work on schedule and within budget. This was a two phased process to ensure minimal disruption to the business operation. Communication between Midland Telecom, Chicco, Landlords and IT contracts was vital to ensure each project was completed in conjunction with another.

Key Benefits

  • Full UC integration to monitor call performance
  • Increased productivity across the business
  • Full management and visibility of entire workforce
  • Cost reductions compared to legacy products and services

Finance Director Damita Vaja

“The solution has integrated seamlessly into our infrastructure, productivity levels are up and customer service has been heightened”

Microsoft Gold Partner
Sophos Silver Partner
Cisco Meraki
Atos Unify Partner
Authorised EE Reseller Partner
O2 Reseller